Is 2010 The Year of the Online Beauty Store? 5 Reasons it Will Be.
Here’s an interesting question — where do you go for beauty products? The drug store, or over to the department store for the expensive stuff? There are positives and negatives to both, but have you considered getting it online? Check out these 5 reasons in support of an online beauty store as your ideal solution.
#5: Paid Salespeople.
You won’t find an online store with a costly sales force. At the very most, they’re probably spending some money on a few Google ads, and maybe some search engine optimization. That’s nothing compared to the amount of money that the department store spends on its salespersons, who depend on you buying a lot of cosmetics to make money.
#4: Packaging and Marketing.
You can really simplify your packaging online. When you don’t have to stand out on a shelf in the same way that you do in the department store — and, increasingly, the drug store — things are cheaper for everyone.
#3: Dealing With All the Other Brands On the Same Shelf.
Because online stores tend to display all of their products in a similar fashion, you’re able to judge them in a more egalitarian manner. When you don’t have aggressive in-store displays and “merchandisers” screaming in your face, you’re likely to make a better (and more economical) decision when it comes to cosmetics.
#2: The Whole Drugstore/Department Store Thing is Useless.
When you get off the internet, you see that there’s still a big gap between the prices and brands at the makeup counter and the ones you see in a typical department store. When you go to an online beauty store, this just doesn’t really exist. Now, you just get savings in its place.
#1: Prices are Simply Lower.
That’s the one fantastic thing about an online beauty store, really — you get extremely good discount products, you get brand names that you can usually only find at the department store, and you get those exclusives that you can never seem to find anywhere. And all of this comes at prices lower than anywhere else around.
Top cosmetics brands and discount prices on skin care and beauty products – sound too good to be true? You will find it all in one of discount beauty goods stores available online.
